Resources

Looking for some guidance or inspiration? Check out our tip sheets, blog posts, and case studies for insight from experts on regeneration, crowdfunding, grants, sponsorships, donors, and much more.

Tip Sheet: The Power of Video

Video is an incredibly powerful tool. With video, you can inform and entertain a large group of people in a creative way without having to worry about your audience getting bogged down by looking at too many words. And not only is it more engaging, but it can evoke feelings and tug on heart strings in a way that words on a page can’t.

Read more

Tip Sheet: Branding Your Historic Place

When we think of branding, logos and taglines are often the first things that come to mind. But branding is much more than a simple logo. Branding is a way to put your values as a heritage place on display. Branding can be a part of how your audience connects with you. And, so everything you say as an organization, everything you put out there, becomes a part of your brand. And, the clearer your brand is, the more compelling your marketing efforts will be.

Read more

Webinars: Getting Ready to Fundraise

New to fundraising? Looking to up your fundraising game? Watch these three brief webinars on fundraising fundamentals to help you set goals, plan and pick the fundraising strategies that are right for your team.

Read more

Tip Sheet: Regenerating Canada’s Downtowns

Drawing on the lessons learned from success stories from across the country, here are some of the key activities that can help you regenerate your downtown.

Read more

Tip Sheet: Social Enterprise: A tool to sustain your heritage site

Social Enterprise is a much misunderstood concept, particularly because it has no one single definition. However, in all the many definitions, there are always three key elements, as follows: The primary guiding purpose of the business must be to address a social need or gap* in our society.

Read more