By Alison Faulknor, Director of New Initiatives, National Trust for Canada
Behind every great heritage place is a passionate group of people united by a shared conviction that their place matters. One of the great joys of helping to organize This Place Matters, the National Trust’s new crowdfunding platform, is the opportunity to get to know these people and their projects.
Here at the National Trust we have a special vantage point with our THIS PLACE MATTERS crowdfunding competition. We have the great privilege of watching and helping hard-working and passionate community organizations pull out the stops to win and raise money for their much beloved historic spaces.
Last week, I had the opportunity to discuss new approaches to raising funds with non-profit staff and heritage advocates in Regina, Saskatchewan. I told the group that heritage fundraisers can play the sponsorship game with the best of them.