Learning Events

Dive in! Take a webinar or attend an event and learn strategies to raise funds, increase your revenue and revitalize your heritage place or downtown. Check back often for pre-registration for upcoming events.



12:30 PM - 1:15 pm

How to find new donors and turn them into loyal heritage supporters


A successful donor acquisition and retention program ensures a reliable flow of revenue for your heritage project. But you need to find these new donors and build lasting relationships with them. In this webinar learn strategies to attract new donors, welcome them, engage them, and turn them into your loyal heritage supporters.

Webinar Leaders:
Alison Faulknor: As Director of New Initiatives at the National Trust, Alison is leading the organization through a transformation in how it approaches fund development. In everything from philanthropy programs, to social enterprise, corporate sponsorship and foundation and government grants, she is marshalling the resources of the organization for maximum impact. Alison draws on extensive experience working in the non-profit sector, leading teams to build new programs, forge partnerships and reach their fundraising goals.
Nhanci Wright: As a fund development specialist, Nhanci held senior positions in national organizations before establishing her own consulting practice in 2001. She has led non-profits in the development and implementation of effective fundraising strategies, capital campaigns, signature fundraising events, and major gift programs. She has worked with the National Trust to introduce a new Annual Appeals strategy, major gifts and planned giving programs, and the launch of its new donor club, the Heritage Patrons Circle.

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