One of the Trust’s few deep dive webinars that draws on experiences of successful capital campaigns for heritage projects across the country, this in-depth webinar will guide you through developing the right messaging and branding for your capital campaign, recruiting leadership volunteers, identifying revenue sources, and building your campaign plan – everything you need to set your capital campaign in motion.
Alison Faulknor, Director of New Initiatives
As Director of New Initiatives for the National Trust for Canada, Alison Faulknor is leading the organization through a transformation in how it approaches fund development. In everything from philanthropy programs, to social enterprise, corporate sponsorship and foundation and government grants, she is marshaling the resources of the organization for maximum impact. Alison draws on over 16 years of experience working in the non-profit and cultural sector, leading teams to find funding, forge new partnerships and build national programs that engage the public.
Nhanci Wright, Fundraising Expert
Nhanci has worked with the National Trust to introduce an annual appeals strategy, major gifts and planned giving programs, as well as the launch of our donor club, the Heritage Patrons Circle. She has worked closely with our marketing team on This Place Matters to develop onboarding strategies that engage our new contacts and turn them into donors.